DSD Growth Hub · Practice Brand Sheet
A mission-led family and cosmetic dental practice in Molalla, Oregon, part of Salathe Dental, a certified Digital Smile Design clinic. Led by Founder Dr Olesya Salathe DMD, Kois-trained dentist, Platinum Invisalign Provider, and Fellow of the American College of Dentists. Three pillars: Love. Health. Connection.
The Dentist Off Main is a mission-led family and cosmetic dental practice in the heart of Molalla, Oregon. The practice serves families, and especially patients who are anxious about visiting the dentist, with a calm, relaxing, "feels like home" environment and the latest in digital dentistry.
Part of Salathe Dental (which also includes a state-of-the-art West Linn location), the practice has been certified as a Digital Smile Design clinic. Dr Olesya Salathe leads the local chapter of the American Academy of Clear Aligners Study Club, is a Fellow of the American College of Dentists (an honour bestowed on only 3.5% of dentists nationwide), and was appointed to the Oregon Board of Dentistry by the governor. The mission "Love. Health. Connection." shapes every part of the experience.
Dr Olesya Salathe DMD
The Dentist Off Main
863 W Main Street
Molalla, OR 97038, USA
(503) 829-9731
hello@thedentistoffmain.com
Mon, Wed, Thu 8am–5pm · Tue 7am–5pm · Fri–Sun Closed
Warm, family-feel, friendly, reassuring
Families across Molalla and the wider Clackamas County, and especially adults who are anxious about visiting the dentist or who have had bad past experiences. Cosmetic-care and full-mouth-rehab patients are also drawn to the West Linn sister location.
To embrace the passionate challenge of changing the world around us through dentistry, delivered with Love, Health and Connection as the 3 Pillars of the Practice.
Friendly, fun and comfortable visits that exceed expectations. Personalised, comprehensive care delivered by a dental family in a relaxing, home-feel environment.
Kois-trained, DSD-certified, Platinum Invisalign (top 5% in Oregon), KöR premier provider, Oravital salivary testing, iTero scanning, and an experience designed around comfort: blankets, noise-cancelling headphones, essential oils, on-demand TV, sedation when needed, and an assigned Patient Experience Advocate.
Small issues become large problems quickly when left untreated. The practice's focus is prevention and education, not disease care.
A dental family that genuinely cares, where every patient feels welcomed and known by name
Prevention, education, and comprehensive care that protects long-term oral and overall health
Deep community ties, advocacy at every level of the profession, and lasting patient relationships
Dr Olesya Salathe's story is one of resilience and dedication. She immigrated to the United States at the age of eight, seeking new opportunities with her family. Today, she resides on a serene ranch in Oregon with her husband, where they host guests at their Airbnb, enjoy horseback riding, and raise their two high school children.
As a Kois-trained dentist, Dr Salathe is at the forefront of modern dentistry, mastering advanced techniques and evidence-based approaches. Her expertise spans full-mouth rehabilitation, cosmetic dentistry, and specialty care. Under her leadership, Salathe Dental has become a certified Digital Smile Design (DSD) clinic, where cutting-edge technology meets artistry to create individualised, stunning smiles. She also leads the local chapter of the American Academy of Clear Aligners Study Club, fostering innovation and collaboration in digital dentistry.
Dr Salathe owns and operates two highly regarded practices in Oregon: The Dentist Off Main in Molalla (a trusted hub for comprehensive family dental care) and a state-of-the-art West Linn location, a Dentsply Sirona award-winning design practice specialising in cosmetic dentistry, full-mouth rehabilitation, and advanced periodontal care including grafting and dental implants.
Combining the artistry of cosmetic dentistry with the science of Kois-trained, evidence-based care, and changing the world around her through dentistry, her team, and deep community ties.
The practice is built around making anxious patients feel comfortable: blankets, noise-cancelling headphones, essential oils, on-demand TV, a Patient Experience Advocate, and a full range of sedation options when needed.
"A continuing education junkie." Has held leadership positions at Clackamas County Dental Society and the Oregon Dental Association, and was a delegate to the American Dental Association Annual Meeting. Believes advocacy starts at the ground level in private practice.
Lives on a serene Oregon ranch with her husband. They host guests at their Airbnb, enjoy horseback riding, and are raising two high school children.
American College of Dentists Fellow
Inducted into the American College of Dentists, an honour bestowed on only 3.5% of dentists nationwide. Recognises leadership and exceptional contributions to the field.
American Academy of Clear Aligners
Leads the local chapter of the AACA Study Club, fostering innovation and collaboration in digital dentistry across the Oregon dental community.
President — Clackamas County Dental Society
Trustee — Oregon Dental Association Board
Delegate — American Dental Association Annual Meeting
Oregon Board of Dentistry
Appointed by the Governor of Oregon to the state dental board. Believes advocacy and education start at the ground level in private practice.
"Education and advocacy start at the ground level in private practices where the most important voice can be heard — that's you, the patient."
The dental family at The Dentist Off Main: three dentists and a long-standing support team, many with Dr Salathe since the practice opened. Three headshots have been captured from the live site; the remaining team members' headshots should be supplied by the practice.
Drawn from the practice's own Patient Experience page. The specific appointment structure (fees, durations, second-appointment patterns) is not publicly documented and is to be confirmed by the practice.
The Dentist Off Main
863 W Main Street, Molalla, OR 97038
Mon, Wed, Thu 8am–5pm · Tue 7am–5pm · Fri–Sun Closed
(503) 829-9731
A second Salathe Dental location is in West Linn (Dentsply Sirona award-winning design practice for cosmetic and full-mouth work). Parking specifics for the Molalla office to be confirmed.
The practice follows OSHA, CDC and ADA standards for infection control, sterilisation and cross-contamination. Facilities are equipped with the most up-to-date sterilisers, equipment and processes. Behind-the-scenes tours are offered to interested patients.
Body text rendered in the DSD Growth Hub system typeface. The Dentist Off Main's live-site typeface should be confirmed by the practice so this sheet can mirror the production styling.
Healthcare
Healthcare Providers & Services
621210
Offices of Dentists · US classification
8021
Offices and Clinics of Dentists
Each item below becomes a live custom value in your automated patient journey, the welcome sequence, reminders, cost and FAQ replies, and review requests. The confirmed answers below are condensed from your own website copy, with the full verbatim source preserved in the HTML as a hidden comment. Please check the wording is accurate and sounds like you, then give us the handful of items we could not find. Once complete, the system speaks in your practice's real voice.
Note: this sheet was compiled from public sources only (the practice website, social profiles, and the Google Business listing). The custom values can be amended at any time via the Setup Studio.
Every block on this sheet is populated by a named GHL custom value. The same values feed the automated patient communications (Trust email cadence) and the qualification engine. This map is generated from the versioned datastore, so it reflects the current source of truth. Merge fields are shown exactly as they appear in GHL.
24
Doctor 4 · FAQ 5 · Patient journey 7 · Reviews 1 · Testimonials 6 · Team photo 1
14 set · 9 needed
Captured items are condensed from the practice website; needed items are client-supplied.
Public sources only
thedentistoffmain.com, social profiles, Google Business listing. No discovery call yet.
| Output block | Custom value & merge field | Status | Current value |
|---|---|---|---|
| 04 / The Doctor | |||
| Doctor clinical focus | trust_doctor_specialty{{ custom_values.trust_doctor_specialty }} | captured | Full-mouth rehabilitation, cosmetic dentistry, DSD, Invisalign (Platinum), KöR, Oravital, implants & grafting (West Linn), Guided Biofilm Therapy. |
| What Dr Salathe enjoys | trust_doctor_qa_enjoys{{ custom_values.trust_doctor_qa_enjoys }} | captured | Combining cosmetic artistry with Kois-trained science; community advocacy through dentistry. |
| Nervous-patient approach | trust_doctor_qa_nervous{{ custom_values.trust_doctor_qa_nervous }} | captured | Blankets, noise-cancelling headphones, essential oils, on-demand TV, Patient Experience Advocate, sedation options. |
| Welcome video | trust_doctor_video_link{{ custom_values.trust_doctor_video_link }} | needed | Empty — awaiting recording from Dr Salathe. |
| 08 / Patient Concerns | |||
| Will it hurt? | trust_faq_pain_answer{{ custom_values.trust_faq_pain_answer }} | captured | Comfort-built environment; full sedation range including IV with Dr Brannen. |
| Will I be judged? | trust_faq_judgement_answer{{ custom_values.trust_faq_judgement_answer }} | captured | No. Each patient feels like part of the dental family. |
| How much will it cost? | trust_faq_cost_answer{{ custom_values.trust_faq_cost_answer }} | captured | Cherry Payment Plans · New Patient Coordinator (Brandy) · Treatment Coordinator (Lacey). Exact fees needed. |
| What if I need a lot of work? | trust_faq_complex_treatment_answer{{ custom_values.trust_faq_complex_treatment_answer }} | captured | Comprehensive approach; DSD-certified for cosmetic / full-mouth; West Linn for advanced perio, grafting and implants. |
| How do I prepare? | trust_faq_preparation_answer{{ custom_values.trust_faq_preparation_answer }} | needed | Practice to supply pre-visit preparation instructions. |
| 11 / Patient Journey | |||
| Getting started / arrival | trust_visit_getting_started{{ custom_values.trust_visit_getting_started }} | captured | Relaxing home-feel atmosphere, refreshments, coffee bar, children's play area, blankets, headphones. |
| How options are explained | trust_visit_options_process{{ custom_values.trust_visit_options_process }} | captured | Comprehensive exam covering oral cancer screening, perio, decay, TMJ. Digital x-rays. Behind-the-scenes tours offered. |
| Wrap-up / prevention focus | trust_visit_wrap_up{{ custom_values.trust_visit_wrap_up }} | captured | Routine cleaning + flossing. Sealants and fluoride where helpful. Preventative healthcare, not disease care. |
| Consultation conversation | trust_visit_conversation{{ custom_values.trust_visit_conversation }} | needed | How the consult opens — not published. |
| First-visit fee & duration | trust_first_visit_fee_info{{ custom_values.trust_first_visit_fee_info }} | needed | Not published. Practice to confirm. |
| Insurance & payment | trust_insurance_info{{ custom_values.trust_insurance_info }} | needed | Cherry Payment Plans confirmed. Specific accepted insurances and in-network status to be supplied. |
| Parking instructions | trust_parking_info{{ custom_values.trust_parking_info }} | needed | Not published. Practice to supply. |
| Social proof | |||
| Google reviews URL | trust_reviews_url{{ custom_values.trust_reviews_url }} | captured | https://g.co/kgs/YaEYzQf (published in homepage footer). |
| Testimonial 1 (Judy L.) | trust_testimonial_1 / _name{{ custom_values.trust_testimonial_1 }} | captured | "For the first time in my life I feel comfortable going to the dentist..." — re-confirm consent. |
| Testimonial 2 (Madailein S.) | trust_testimonial_2 / _name{{ custom_values.trust_testimonial_2 }} | captured | "My daughters are excited to see Dr. Salathe..." — re-confirm consent. |
| Testimonial 3 (Tracy C.) | trust_testimonial_3 / _name{{ custom_values.trust_testimonial_3 }} | captured | "Excellent service, community minded practice, pleasant staff, and lovely office." — re-confirm consent. |
| Visual assets | |||
| Team photo / headshots | trust_team_photo{{ custom_values.trust_team_photo }} | needed | Three doctor headshots captured. Nine support-team headshots to be supplied. |
These 24 fields drive the entire Trust System cadence: doctor introduction (trust_doctor_*), common-questions replies (trust_faq_*), fees & insurance responses, arrival and parking SMS, post-visit review request (trust_reviews_url), and the social-proof rotation (trust_testimonial_*). The qualification system (qual_*) handles routing at runtime and is populated separately.